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Handmade marbling and block-printing decorated the endpapers of expensive
books of the 18th and 19th centuries, but only the plainest endpapers served
ordinary books. Then in the 1830s, the mechanization of bookbinding, with its
speeded assembly, made it possible to bind large numbers of the same book at
dramatically lower costs. Bookbinders could now pay more attention to book
decoration.
Using lithography or letterpress, binders began embellishing endpapers
with small repeating patterns. The first of these patterns, in the
1840’s and ‘50’s, were tiny geometrics, often made from
printers’ ornaments. The designs were crisply defined and in clear
colors.
Like endpapers, playing card designs were small-scale, one color designs
which were secondary in importance to what they decorated. The small geometrical
pattern used as endpapers in a book about whist was also used for the backs of
playing cards.
During this period, binders also used endpapers in flat, solid colors,
and in the following decades they appeared with increasing frequency. These
“Stone” endpapers were made either by adding dye to the pulp to make
color-permeated papers, or by color-coating one side of the finished paper as it was
drawn onto rollers.
The color-coated paper came in an array of colors, from the respectable
brown of many Victorian books, to deep blues, soft greens and Necco wafer
pastels. Occasionally these were polished to a porcelain finish to embellish
mid-century gift books.

Ruckert’s Gedichte by Friedrich Ruckert. Frankfurt: 1846.
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